Public Relations
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Digital Marketing
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Video & Media
Public Relations 〰️ Digital Marketing 〰️ Video & Media
I’M A CREATIVE DIRECTOR AND DIGITAL MARKETER, TURNED PUBLIC RELATIONS & MEDIA PRO.
Let’s craft the right brand focus. One with curated content and personal impact to share your story.
bIO SUMMARY
Thanks for stopping by. I'm Liz Galloway, a multi-passionate Creative Director, and Lifestyle Experience Designer with a fiery passion for travel, wellness, and adventure. I'm not your typical public relations and marketing specialist. I’ve worked in TV, podcasting, radio, movie and video production, public speaking, and teaching, along with just about every facet of marketing and media over the past twenty years domestically and internationally for some very inspiring brands. I specialize in creating epic experiences for travel, hospitality, high-end executives, and lifestyle brands that'll leave your audience wanting more.
My expertise in Public Relations, Media Relations, Experiential Marketing, Digital Marketing, and Brand Development is matched only by my story development, editing, and writing skills. I'm a multi-faceted (with the skills) creative who knows how to craft the perfect message to engage audiences, implement the project, and track the ROI.
When it comes to visual content, I'm a total pro. I'm not just a video and visual content creator; I'm also a certified drone pilot, video editor, podcast producer and editor, and travel journalist. From stunning aerial footage to captivating storytelling, I've got your brand covered.
As someone who loves a healthy lifestyle, with many years in the luxury and wellness industries, I’ve designed and executed adventure and wellness retreats and know a thing or two about wellness, spa, yoga, and fitness, being certified in all. My management and design skills are second to none, and I'm not afraid to get my hands dirty to make sure your event or campaign is a smashing success. That paired with my journalism and media contacts creates an epic recipe!
And let's not forget about my tech-savvy side! I'm proficient in Photoshop, InDesign, Adobe Audition, Adobe Premiere Pro, Analytics, CRM software, AI growth and AI-assisted processes, and web/social platforms. I'm a whiz at Google Ads, Facebook Ads, Hootsuite, Buffer, Adspresso/Critter/Roll, contextual ad builds, and all things social media. When it comes to digital campaigns, I've got the skills to pay the bills. (and some humor)
Connection is a drive that has led me to continually gain new skills, explore new countries, study languages, and seek out new boundaries from design & programming study to peak bagging, skydiving, and flying helicopters. Our personal lifestyle is our brand, and that creates true authenticity. Live it to the fullest, design the best travel getaways for impact, and create positive change. I believe being uniquely you is the best relational marketing that we have.
So, if you're ready to take your brand to the next level, and work with a creative that listens, I'm your gal. Let's make some magic happen together, and have a damn good time while we're at it.
lISTEN, LEARN, LEAD
I wear a lot of hats. I’m an expert brand strategist, consultant, content developer, travel writer, wellness ambassador, public relations specialist, and experiential lifestyle designer. I'm a total nerd when it comes to diving into new projects with creative minds and I am obsessed with helping others find their passions, brand growth, and do what they love. And I do it all with high efficiency and organization.
First, I listen.
Let's take an in-depth look at short and long-term goals with an honest chat about growth, results, and creativity. I look to highlight the unique, and design collaborations that move brands forward.
Then, I learn.
We dive into details and the best way to portray our message. Then we use the power of words, metrics, communication, and imagery to define the project or brand personality.
Lastly, we lead.
What I learn sets the foundation for ideas. We’ll build upon them to create a cohesive, visually-compelling project, event, retreat, or brand that leads the way to success, your way.
WRITING & JOURNALISM
I'm passionate about sharing the influence of words and have experience in editing, writing, proofreading, designing, campaign layout, concise creative briefs, and feature journalism. I take pride in creating content for a specific brand voice. Let's craft your story.
Public Relations & Events
A FEW AS SEEN IN
I've had the opportunity to join many people on podcasts, radio, TV, VIP events, press trip hosting, media conferences, virtual event hosting, and other media features throughout the years across a few continents. From Elevevate Podcast to Travel Tales show, Entrepreneurship and Health outlets, and various media and travel events. But it’s not about being “seen” it’s about the impact we can can for the benefit of more. Let’s create together.
gET SEEN IN MEDIA
Let me help you regain your brand sanity.